So, driving more relevant customers to your website…a compelling proposition so far. But how does it happen? Who carries it out? What are the extra elements that can make the difference between engaging with your targets, and losing them to a competitor's website? By selecting the right CMS (Content Management System) for your business, all the functionality you need, news, SEO, social media integration etc. can be integrated into your day-to-day website updates.
To advise organisations on how to select the right CMS system from the thousands on the market, we have produced a Web White Paper which will be available to download free of charge in January. The paper covers:
- How to select the best website system for your business
- How to fully integrate your website into multiple marketing channels
- How to compare various site offerings and must-have elements
- How to understand the behavior of the digital media consumer
- How to keep your website “alive” and ensure your site performs consistently over time
Subscribers to the Disrupt, Create, Communicate newsletter will automatically receive a copy of the Web White Paper on release. If you know anyone else who would like to receive a copy of the Paper, please ask them to email us to be added to the distribution list.
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